Oral B & Head and Shoulders - Gotcha for Life (2022)

Oral-B has partnered with Head & Shoulders and Australian foundation Gotcha4Life. Gotcha4Life is a charity dedicated to building mental fitness, social connection, emotional muscle and resilience in Australian communities. Gotcha4Life believes in the power of prevention through connection and champions the idea of proactively building mental fitness and the resilience required to deal better with the challenges that life throws at us. Gotcha4Life trust in the concept of starting meaningful conversations by developing better social and emotional connections with mates, families and community.

As a brand, we want to bring awareness to Gotcha4Life and the importance of mental fitness. Oral-B has teamed up with Chemist Warehouse to raise awareness to mental fitness in Men's Health Month (26th of May 2022 to 22nd of June 2022.

More Details: In Men's Health Month (26th of May 2022 to 22nd June 2022), Head & Shoulders and Oral B will activate within Chemist Warehouse and donate 25 cents for every bottle purchase in Chemist Warehouse to Gotcha4Life foundation (capped at $75,000 AUD). This activation will be valid in all participating Chemist Warehouse retail and online stores.

The donation will be paid to the nominated foundation (Gotcha4Life) via Chemist Warehouse.

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